Region 9 & the Florida Parishes · Reach-Out Strategy

Eight parishes. One plan to be known in all of them.

The Lighthouse ecosystem runs eight coordinated programmes, a mobile outreach unit and a benefits-navigation doctrine. What it does not yet have is a parish that knows when the M-TOC is coming. This is the plan that closes that gap — who to call, where to put a table, what to say, and how to prove it worked.

Planting Flags; Nurturing Families; Harvesting Legacies.
8Parishes
3Fairs in 22 days
60+Contacts mapped
5Media tracks

The problem, stated plainly

You have an ecosystem. You do not have a doorbell.

Eight programmes are live — M-TOC, VI-PAR, SEISMIC, Bootcamps, the E-Force Multiplier Network, Transitional Housing, the Culinary Incubator and the Resiliency Rally Point. There is an intake form, a phone number, and a resource map naming the VA, USDA Rural Development, HUD, SBA, the Council on Aging, the Red Cross and Southern University.

What there is not, anywhere, is a published schedule of where the M-TOC will be. A rural veteran in St. Helena Parish does not browse a website looking for benefits navigation. He hears it at church, at the Legion hall, from a deputy, or from his wife who heard it at the Council on Aging. Everything on this site exists to build those mouths, and to give them one simple thing to say.

The one sentence everything here serves

The Mobile Triage Outreach Cavalry will be on the courthouse square in Clinton, first Saturday of every month, 9 to 1. Bring your DD-214. There is no cost.

That sentence does not exist yet. Every tier, every meeting, every card and every press release in this plan exists to put it in somebody’s mouth.

Four moves, in order

The sequencing is not arbitrary. The strategic plan’s own rule: nothing scales before it is measured; nothing is promised to a funder before it is governed.

Move 1 · Convene

Name it and choose it

Name a Florida Parishes lead in writing. Choose the year-one footprint. Define the four to six numbers you will publish. Make personal contact with the six named East Feliciana allies. Thirty days.

Move 2 · Commit

Turn allies into a coalition

All six in one room in Clinton. Name the coalition — a thing with a name can be applied for; a group of friends cannot. Circulate an MOU with a review date on every agreement. Publish a parish referral map.

Move 3 · Count

Start the evidence

Digitise intake at the point of contact. Log every encounter with no paper side-channel. Baseline the mission KPIs. Publish the first quarterly report whether or not anyone asks.

Move 4 · Be known

Tables, pulpits and press

Three parish fairs this autumn. Clerks of court, police juries, state service officers, councils on aging, church associations. Then the media plan — and only then, because by now there is something true to report.

Where the leverage actually is

Highest-value idea

The clerk of court counter

Louisiana clerks record a veteran’s honorable discharge free of charge and confidentially. Every clerk’s office in these eight parishes is a room where veterans identify themselves voluntarily, holding the exact document your intake asks for. Nobody is working this channel. The ask is a card holder and one sentence.

Highest reach per dollar

Three fairs, twenty-two days

St. Tammany 30 Sept – 4 Oct, Livingston 6 – 11 Oct, Washington 21 – 25 Oct. All three take vendor booths. One banner, one table kit, three parishes, one autumn.

Highest leverage per minute

Associational Mission Strategists

Eight parishes is several hundred congregations. Louisiana Baptists organises them into associations, each with a strategist whose job is connecting churches to work like yours. Six calls covers the region.

Free and already funded

LDVA itinerant points

The state already staffs service officers here, several on fixed satellite days. Washington’s Franklinton point runs the first Tuesday of every month. Park the M-TOC beside it — the veterans are already driving in.

The ask that is not money

A line in the emergency plan

A small-town mayor has no budget and knows it. She has a parking lot, fifteen minutes on the agenda, a proclamation, a named liaison and a letter of support — and can write the Resiliency Rally Point into the parish emergency plan, converting an offer into a designated role.

New channel · From the ED, 8/23

High schools — the Purple Star initiative

Louisiana designates Purple Star Schools for serving military-connected students — a military liaison, trained staff, a family resource page and a student peer-transition team. Goal: at least one Purple Star partner high school per service region, starting with one Florida Parishes lead school. 2026 pilot: lead school named by September, educator orientation in October, a Veterans Day classroom program November 11, with the M-TOC supporting the school event. Track every school in the tracker under Schools & Education.

The channel nobody buys

The church parking lot

In rural Louisiana the church is the last institution with weekly attendance, a mailing list, a building with a lot, and a leader whose word carries. Nothing else has all four. Veterans Recognition Sunday, then the M-TOC in the lot after service.

Read the plans

Three documents sit behind this site. Each is a full page you can read and link — and still a print-ready PDF.

90-Day Capacity Plan → Community Engagement Plan → Regional Reach-Out Plan → Open the live tracker →
All three, with PDFs ↓

Before anything is printed

The Impact page on the main site shows figures such as 312 veterans reached and 38 M-TOC deployments, correctly labelled as pilot simulation, not independently verified. That labelling is honest and should stay.

Those numbers must not appear on a flyer, in a mayor’s office, or in a grant application. Demo data that escapes its disclaimer becomes a misrepresentation the moment somebody repeats it as fact. In a parish where your entire asset is that people believe you, that is the one unrecoverable mistake.

Working document. Contacts marked NEEDS A CALL were not published online — verify by phone before printing or promising anything. Programme figures shown on the main Lighthouse site are pilot/demonstration data and must not be repeated as verified outcomes. Researched 28 July 2026.